Harrison Grierson planned fundamental changes to their corporate structure, their shareholding and their board. Every fact of the business needed re-engineering. The business needed a compelling new brand strategy and identity to accelerate the transformation.
HG needed to capture its day-in, day-out determination to deliver great engineering solutions to its clients – delivering a brighter future through great engineering.
The business’ brand values are incorporated into everything they do. They’re passionate client champions, determined to deliver great solutions. The new visual Identity is a fresh, dynamic, innovative and energised public statement that they have transformed.