In 1895 one King Camp Gillette
suddenly had a brilliant idea whilst
shaving. It was an idea for an
entirely new type of razor – one
with a safe, cheap, disposable blade.

It took six years for the idea to
evolve, during which time experts
told him that it would be totally
impossible to produce steel that
was hard enough, thin enough and
cheap enough for a disposable blade.
But his instinct told him it was possible.

Then in 1901, one William Nickerson
decided to try and find a solution.
Two years later he succeeded and
the Gillette Company was born.

Close shave.