December 5, 2023 — News
We’ve done it again.
Sweeping the 2023 Transform Awards for Best Employer Brands category, we received Gold for Pitcher Partners, Silver for Everyday Independence, and Bronze for Yarra Valley Water. Congratulations to our team and their ability to deliver projects that genuinely connect people to the organisations who employ them.
It’s only fitting that in a year where our employer branding offer expanded far beyond expectations, our practice head Claire Gallagher was shortlisted for Transform’s 2023 Strategist of The Year.
In a time of changing workplace dynamics and increasing awareness of the importance of brand in the employee space, Claire has single-handedly revolutionised the employer brand offer, developing a fresh suite of services that drive increases in project scale and sophistication.
EVP work is often political and linked to real culture shaping. Claire’s ability to balance client outcomes with commercial reality is a testament to her proficiency, inherent kindness, and generosity. To be shortlisted for this award is an amazing achievement, positioning Claire’s work as the benchmark for all Employer Brand Strategy.
These awards come at a time where compelling employer brand offerings are more important than ever before, as recent studies show two-thirds of candidates are accepting job offers based on a company’s benefits rather than the salary offered.
Our partnership with Nature
As employers struggle to determine the optimal benefits that will attract and retain talent, we’ve partnered with strategic insights consultancy Nature to create the Benefits Optimiser Tool.
The Benefits Optimiser tool utilises choice modelling to clearly identify where organisations should invest in their people. Further helping businesses understand the perceived value and impact of existing and potential employer benefits.
Together, Principals and Nature have innovated the methodology of the EVP offering. By prioritising the benefits unique to your company, we help deliver tangible results that produce an ever-lengthening list of benefits. A simple process that ensures your continued attraction and maintenance of talent.
Get in touch with us today.