Behind the Brand 28: Thank you, come again.

It only takes three little words to ruin your day: Out of stock.

Dramatic? Maybe. Scientific? Absolutely.

Since 2018, Scalene Group have leveraged data to helped retailers boost engagement, drive sales, and enhance productivity with one consistent focus – get to know your customer.

In this episode, Hamish Cargill talks with Tim Riches and managing director of Scalene Group, Mick Moore. As a leading expert within retail strategy advisory, Mick unpacks the science behind creating not only a satisfied customer, but a loyal one too.

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