From idea to execution

From content to CX. Brand activations to distribution. Packaging to logistics. IVE is a holistic marketing company that takes clients from idea to execution. And despite their impressive evolution, the memory of their origin as a printing-based company remained.  

Having worked with Principals on their earlier rebrand, IVE approached us to refresh their identity. So it could reflect their scale and the passion, expertise and creativity of the growing group.  

To bring the sheer breadth of the company’s offer to life, we introduced a vibrant colour palette and commissioned bespoke 3D illustrations. Our focus was on transforming their Waymaker device into a dynamic 3D graphic. Highlighting the 360-degree, holistic approach IVE uses to develop solutions for clients. 

After a quick turnaround from concept to approval, we executed the identity across IVE’s key sales tool – including guidelines and assets to help bring it to life. 

The renewed identity has given the brand a greater sense of clarity. Allowing IVE to more clearly communicate their range of services when talking to clients.