Principals keeps on growing.

It’s been another brand-packed year for Principals. And as we’ve continued to grow and evolve, we’ve brought on the talent to match, helping us to keep up the momentum and push ahead with bold new projects. 

When it comes to our people, we’re not against name-dropping. So here’s a big welcome to the new faces who have joined Principals since March 2022 – we’re thrilled to have you with us and excited to see what comes next. 

Creative designers
  • Luke Jenkins, Design Director, Melbourne
  • Matthew James, Designer, Sydney
  • Karen Adriano, Designer, Sydney
Creative thinkers
  • Hardika Shah, Senior Consultant, Service Design, Sydney
  • Ashling Withers, Senior Consultant, Employer Brand, Sydney
Creative writers
  • Simon Gross, Senior Writer, XXVI, Melbourne
Creative managers
  • Akshita Gopinath, Senior Account Manager, Melbourne
  • Isabella Francis, Project Coordinator, Melbourne
  • Sean Barrett, Senior Account Director, Melbourne
  • Holly Gemell, Studio Assistant/Office Coordinator, Sydney
  • Federica Pala, Account Director, Sydney
  • Neha Pindoria, Accountant, Sydney
  • Helen Wong, Accountant, Sydney

Click here to find out more about the whole team.
Keep an eye out for new faces in our instagram stories. 

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